Information
- Start
- August 22 2024, 12:30 PM
- Eind
- August 22 2024, 1:30 PM
- Availability
- There is always room for you
- Costs
- -
- Location
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LocationOnline
Address
Marketing, Innovation & Technology
Digital innovation has changed our world at break-neck speed for the last decade, and is showing no signs of stopping. New technologies have radically changed the market and how organizations do business. Disruptive innovators such as AirBnB and Uber challenge traditional business models. For existing companies, it’s important to adapt to stay relevant. But how do you preserve your competitive advantages? How do you react to disruptive change? How can technology, innovation and marketing professionals work together to create added value? These are the questions answered in the module Marketing, Innovation & Technology.
Combine the power of Marketing, Innovation and Technology disciplines
In our module Marketing, Innovation & Technology we hand you the tools to craft fruitful partnerships between professionals in these three fields. By bringing together participants who live and breathe marketing, innovation and technology or both, and knowledgeable faculty and speakers from the field, we facilitate a learning experience along the lines of co-creation. This enables you to create and execute projects that help your organization achieve its strategic ambition.
During the online lunch session on Thursday August 22nd at 12:30 PM, lead instructor Henry Robben will provide an overview of the Modular MBA Module: Marketing, Innovation and Technology. This is a great opportunity to explore whether the issues you are working on align with the focus of this module. Or whether the content of the module can provide insights into future issues. But also if you simply want to know more about the academically oriented education within the Modular Executive MBA. Sign up now via the green button above!
More information about the module can be found here.
Agenda
12:30 PM Welcome by the Modular Executive MBA Program Advisor
12:35 PM Introduction to the Marketing, Innovation and Technology by Henry Robben
1:00 PM Opportunity to engage in conversation and ask questions
1:30 PM Conclusion
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