Mission, vision & core values
Mission
Nyenrode Business Universiteit is working towards a sustainable future by inspiring our students and participants to develop into responsible leaders.
Through our education and research, we empower current and future leaders and organizations to make the sustainable transition and effectively manage the uncertainties and opportunities brought by new technologies.
Studying at Nyenrode is about much more than just transferring knowledge. It is 'a reward for life'.
Students develop the skills to prepare them for a future as citizens of the world and leaders in society. They become individuals who take responsibility for their own actions and are aware of their surroundings. We promote critical and reflective thinking, foster empathy and ethics, and maintain close connections with the business community.
Vision
With our overall mission of ‘serving society by shaping responsible leaders for a sustainable future’, we contribute to thriving organizations, people & planet, with a long-term view.
Our ambition is to be the only international private business university in the Netherlands, B Corp certified, triple crown accredited, and in the top 25 of European business schools by 2030.
Core values
Our heart (from the Head-Heart-Hands method) is nourished by our LES-values. These core values emphasize the characteristics of attitude on which we continue to challenge ourselves and each other.
Leadership
Developing a vision and taking responsibility for it by inspiring people, connecting them and acting on it yourself.
Entrepreneurship
With a creative mind and proactive attitude, discerning opportunities in uncertainties and daring to put yourself in the spotlight by doing things differently and actively looking for innovation.
Stewardship
Feeling responsible for promoting the long-term sustainable interests for people, the environment and society.
