Digital Strategy and Transformation

MBA module Business & IT

Information

Start date
March 11, 2025
Duration
6 days
Weekly study
6-8 uur per week (excl. colleges)
Investment
€ 7,145.-
Location(s)
Digital Strategy and Transformation

Introduction

The impact of digital technologies is all around us and more is to come with the break-through of AI. Often, the impact we experience is positive, such as the internet, smartphone and social media. In addition, technology offers more efficient ways to do business and creates new business opportunities. On the other side of the spectrum are more troubling developments, such as business disintermediation, cybercrime, and fake news. Therefore, it is imperative that business, organizations, and governments respond to the opportunities and threats digital technologies represent. How do you deal with developments outside of your own sphere of influence? What actions can you take? How do you respond in a timely and effective manner? In the module Digital Strategy and Transformation we provide you with the tools to answer these questions.

Leading digital strategy and transformation

To be a flexible organization that can capitalize on opportunities and is also able to neutralize threats, it is important to understand the drivers of digitalization, such as AI, digital platforms and blockchain, and develop a sound strategy accordingly. In the module Digital Strategy and Transformation we provide you with the knowledge and skills necessary to take on a leading role in formulating digital strategy and executing digital transformation. Through experienced facilitators and hands-on class work you will be made familiar with the concepts, theories and models that are directly applicable to your daily practice. Our aim is to help you become confident in taking leadership role in the digital strategy and transformation processes within your organization.

What our participants say

""Nyenrode heeft mij geholpen in mijn persoonlijke ontwikkeling""

Bart de Vaan Sales & Business Development Director ICT Media

Ik heb Nyenrode ervaren als een inspirerende leeromgeving waarin de content en het dialoog, zowel binnen als buiten Nyenrode, mij heeft geholpen in mijn persoonlijke ontwikkeling en tot inzichten heeft geleid van onschatbare waarde.

Curriculum

What are you going to do?

The module Digital Strategy and Transformation helps you develop the knowledge, skills and attitude necessary to lead the digital strategy and transformation processes in your organization.  Through experienced facilitators and hands-on class work you will be made familiar with the concepts, theories, and models relevant to digital strategies and transformation. You will work together with your fellow participants on cases from your daily practice to make this knowledge applicable to your business.

This module is part of the Modular Executive MBA Business & IT and is characterized by an international orientation. The program consists of three blocks, which cover:

  • Building digital awareness – understanding big data, artificial intelligence, blockchain and digital platforms as digital business enablers.
  • Creating a foresight for one of four industries, creating strategy through back-casting, and developing scenarios to be able to test the robustness of your strategy options.
  • Creating a transformational mindset through the appreciation of the economic development of society, the impact of industrial revolutions on organizations and management, and  learning about  the ICT developments in China. 

What’s in it for you?

  • You can apply strategic leadership in digital transformation
  • You understand how to craft successful digital business models
  • You have obtained broad knowledge on the impact of digital technologies on the business
  • You can analyze and assess existing digital business models and strategies
  • You can develop a company vision and strategy
  • You know how to recognize disruptive business models and how to respond

Why choosing a module of the Modular Executive MBA?

The Digital Strategy and Transformation module is part of the Modular Executive MBA in Business & IT but can be taken separately. Do you want to follow only this module? That is possible! After successful completion of the module you will receive a certificate. Do you want to follow more modules after this module or even go for a full MBA? That is also possible. To obtain your MBA title, you will follow six minimum modules, two specialization modules, the international study trip and the MBA thesis.

More information. Sign up for an Experience Session

Want to know more about the module or the Modular Executive MBA program? Download the brochure, come to an experience session or contact our program advisors for personal advice.

Want to view the brochure?

Leave your details and you will receive the brochure in your email.

Admission

To be eligible for the module Digital Strategy and Transformation you need:

  • At least five years of strategic experience as a manager, executive, entrepreneur or in an otherwise influential position.
  • A bachelor’s or master’s degree or a demonstrable equivalent ability.
  • Good command of English.

Apply now

Have you become excited about Nyenrode's module Digital Strategy and Transformation? Apply now.
After your application has been received, we will send you an email outlining what we need to complete your registration.

Schedule

Block 1:

March 11, 2025 - 09:00-22:00 (incl. dinner)
March 12, 2025 - 09:00-17:00

Block 2:
April 10, 2025- 09:00-22:00 (incl. dinner)
April 11, 2025 - 09:00-17:00

Block 3:
May 19, 2025 - 09:00-22:00 (incl. diner)
May 20, 2025 - 09:00-17:00

Interested in this program?

Are you interested in the Digital Strategy and Transformation program? Then apply online.

Investment

Your investment for this module is € 7,145.-. This amount is exempt from VAT and includes access to all of Nyenrode's physical and virtual student facilities as well as food and drinks on course days. Hotel accommodations are not included in the price and can be booked separately.

*All amounts and terms are indicative (excluding additional costs, unless otherwise stated) and subject to periodic changes.

Disclaimer

*All amounts and conditions are indicative (excluding additional costs, unless otherwise stated) and subject to periodic changes.

Curious whether this program matches your ambitions and interests?

Please leave your details and we will contact you.

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Contact

Questions? Feel free to contact us, we are happy to help you!

Annemarie Hazeu

Job title Program Advisor
Phone number + 31 346 291 001
Annemarie Hazeu

Carine Louw-van Krimpen

Job title Program Advisor
Phone number +31 346 295 987
Carine Louw